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Impulse buying still popular in e-commerce age

27 September 2016 at 13:27 by Graham Miller

Buying products on impulse is a process that emerged in the age of high street dominance, but has continued to retain its influence now that consumers can find a world of items shopping online without leaving their homes. This is confirmed in a recent report from HookLogic, which showed that 28 per cent of all purchases made by Brits fall into the impulse buy category. And in general, it is the ... Read full article »